Microtrends: The Small Forces Behind Tomorrows Big Changes
Название:Microtrends: The Small Forces Behind Tomorrow’s Big ChangesАвтор:Mark Penn, E. Kinney ZalesneИздательство:TwelveISBN:0446699764Дата издания:2009-06-15Страниц:480Язык:АнглийскийФормат:epubРазмер:1.80 MB Mark Penn argues that the biggest trends in America are the Microtrends, the smaller trends that go unnoticed or ignored. One million people can create new market for a business, spark a social movement, or effect political change. In 1996, a…
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