Месяц: Август 2013

Highly recommended — English for the hotel and catering industry

Автор:Revell R., Scott C., Stott T.Название:Highly recommended — English for the hotel and catering industry Издательство:Oxford University PressГод:1995 Формат:PDF Размер:18.74MBЯзык:English Для сайта: MirKnig.comPopular elementary-level course for younger adult learners on hotel and catering courses in schools and colleges, or people training for a carreer in the hospitality sector. It provides the English needed for dealing…
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Делопроизводство. Образцы документов

Название: Делопроизводство. Образцы документовАвтор: Айман Т.О. Год издания: 2005Издательство: РИОРСтраниц: 239Формат: PDFРазмер: 13,7 Мб (+3%) В книге приведены практические рекомендации и типовые формы документов делопроизводства в современных организациях.Издание рекомендуется руководителям, секретарям, сотрудникам кадровых служб, работникам предприятий любых форм собственности и сферы деятельности, а также лицам, обучающимся делопроизводству.

Contemporary Marketing (14th Edition)

Авторы: Dave KurtzИздательство: South-Western College PubГод: 2009Кол-во страниц: 664Формат: pdfРазмер: 38 МбЯзык: english Over the years, Boone and Kurtz’s Contemporary Marketing has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The…
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Return to the Little Kingdom: Steve Jobs and the Creation of Apple

Название: Return to the Little Kingdom: Steve Jobs and the Creation of AppleИздательство: Overlook TPАвтор: Michael MoritzГод: 2010Количество страниц: 352Формат: PDFРазмер: 1,5 mbЯзык: English In 1984, The Little Kingdom told the story of Apple’s first decade alongside the histories of Steve Jobs and Steve Wozniak. Now Moritz revisits his classic biography in light of what…
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Freedom, Inc.: Free Your Employees and Let Them Lead Your Business to Higher Productivity, Profits, and Growth

Название: Freedom, Inc.: Free Your Employees and Let Them Lead Your Business to Higher Productivity, Profits, and GrowthИздательство: Crown BusinessАвтор: Brian M. Carney, Isaac GetzГод: 2009Количество страниц: 336Формат: PDFРазмер: 2 mbЯзык: English The key to a successful business is affording your employees more breathing room, claim journalist Carney and management professor Getz. Using examples of…
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Customer Relationship Management

Автор: Kristin Anderson, Carol Kerr.Название: Customer Relationship ManagementИздательство: McGraw-Hill.Год: 2002Формат: PDFРазмер: 18 MbЯзык : EnglishДля сайта: MirKnig.com All managers, whether brand-new to their positions or well established in the corporate hierarchy, can use a little brushing-up now and then. The skills-based Briefcase Books Series is filled with ideas and strategies to help managers become more…
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Public Relations for Dummies

Автор: Eric Yaverbaum and Bob BlyНазвание: Public Relations for DummiesИздательство: Wiley PublishingГод: 2006Формат: PDFРазмер: 3 MbДля сайта: MirKnig.com n “Public Relations for Dummies” 2nd edition , authors Eric Yaverbaum and Bob Bly explain extremely simple the basics of PR for everyone who wants to understand the concept and the need of public relations services.Eric Yaverbaum…
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Advertising for dummies

Автор: Gary DahlНазвание: Advertising for dummiesИздательство: Wiley PublishingГод: 2007Формат: PDFРазмер: 3,5 MbЯзык: EnglishДля сайта: MirKnig.com Think of Advertising For Dummies, 2nd Edition, as a guidebook to map yourway through the back alleys, side streets, and secret pathways leading toeffective advertising. Advertising can be a very intimidating subject — it hasits own language; it comes in…
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The Advertised Mind

Автор: Erik Du PlessisНазвание: The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to AdvertisingИздательство: Kogan PageГод: 2005Формат: PDFРазмер: 2,5 MbЯзык: EnglishДля сайта: MirKnig.com Recall and persuasion are today’s primary measures of ad effectiveness. Du Plessis makes the case that emotion is actually the foundation of both, a major shift that he says today’s…
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Magic Words That Bring You Riches

Автор: Ted NicholasНазвание: Magic Words That Bring You RichesИздательство: Access Publishers NetworkГод: 2001Формат: PDFРазмер: 11 MbЯзык: EnglishДля сайта: MirKnig.com «Actually, in addition to individual «magic words», Nicholas also provides «magic» phrases, sentences, paragraphs, and even essay-length compositions which can (he insists) «bring you riche$.» He also explains in detail when and how to derive the…
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