Название: Risk-Based AuditingИздательство: Gоwer РublishingАвтор: Phil GriffithsГод: 2005Количество страниц: 220Формат: PDFРазмер: 6 mbЯзык: English The role of internal audit is changing. The Sarbanes Oxley legislation in the US and the Combined Code for Corporate Governance in the UK focused on the need to demonstrate the active management of risks and report on this subject to…
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Автор: Guy CookНазвание: The Discourse of AdvertisingИздательство: Routledge Год: 2001Формат: PDFРазмер: 49 MbЯзык: EnglishДля сайта: MirKnig.com The Discourse of is a very readable book that is well suited for undergraduate students whatever their academic background (literature, linguistics, cultural studies, communication studies, etc.). The balance between theory and practice is excellent. examples are mostly recent, and…
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Название: Change management in information servicesИздательство: Ashgаte РublishingАвтор: Lyndon PughГод: 2007Количество страниц: 230Формат: PDFРазмер: 1 mbЯзык: English Information services are currently going through what is probably the most significant period of change in their history. At the same time, thinking about organisational change in general management has continued to develop, and many of the emerging…
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Название: The Management of a Student Research ProjectИздательство: Gоwer Рublishing CоmpanyАвтор: John A. Sharp, John Peters, Keith HowardГод: 2003Количество страниц: 278Формат: PDFРазмер: 5 mbЯзык: English The ability to carry out research successfully has come to be seen as a «key transferable skill» required of all higher education students — and this book addresses directly the…
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Название: Winning New Business In ConstructionИздательство: Gоwer РublishingАвтор: Terry GillenГод: 2005Количество страниц: 114Формат: PDFРазмер: 5,5 mbЯзык: English In this guide, Gillen addresses technical specialists in the construction industry who have no training in marketing, selling and negotiating. He explains key market concepts, essential and advanced selling and negotiating skills, and how to write proposals and…
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Название: Contracting for Project ManagementИздательство: Gоwer РublishingАвтор: J. Rodney TurnerГод: 2003Количество страниц: 176Формат: PDFРазмер: 6 mbЯзык: English In all but the smallest of projects the project sponsor inevitably has to buy-in the services of other suppliers. Goods and services must be bought, and this requires people to make contracts so that they know the basis…
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Название: David Ogilvy — Confessions of an Advertising ManАвтор: David OgilvyЖанр: Business & MoneyГод выхода: 2004Язык: EnglishСтраниц: 208 pagesИздательство: Southbank PublishingФормат: PDFISBN-10: 1904915019ISBN-13: 978-1904915010Размер: 19.96Mb David Ogilvy was an advertising genius. At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy & Mather.
Название: Buying Information Systems: Selecting, Implementing and Assessing Off-The-Shelf SystemsИздательство: Gоwer РublishingАвтор: David JamesГод: 2004Количество страниц: 138Формат: PDFРазмер: 5 mbЯзык: English Most organizations purchase off-the-shelf, computer-based systems to help them perform their day-to-day business activities. Sadly, many of the purchases fail to live up to expectations. This book provides a «blueprint» of what to cover…
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Название: Managing information services: A transformational approachИздательство: Ashgаte РublishingАвтор: Jo BrysonГод: 2006Количество страниц: 346Формат: PDFРазмер: 1 mbЯзык: English This new edition of Managing Information Services has been significantly revised and restructured to reflect the need for libraries and information services to manage the transformation necessary to become more relevant to the knowledge age’s dyanamic, customer-centred…
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Название: The Handbook of Work Based LearningИздательство: Gоwer Рublishing Автор: Ian Cunningham, Graham Dawes, Ben BennettГод: 2004Количество страниц: 297Формат: PDFРазмер: 6 mbЯзык: English Organizational leaders, governments and trade unions all agree that learning is fundamental to organizational and economic success. The question is how it should best be supported. The Handbook of Work Based Learning…
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